Leger, P. ., López, M. ., Hidalgo-Alcázar, C. ., & Fukuda, H. . (2016). An Open Agent-Based Model to Simulate the Effect of WOM Marketing Campaigns. EAI Endorsed Transactions on Smart Cities, 1(4), e3. https://doi.org/10.4108/eai.3-12-2015.2262533