BELIČKOVÁ, Patrícia; KUSÁ, Alena. Neuroscience Meets Entrepreneurship: A Neuromarketing Approach for Small Business Innovation. EAI Endorsed Transactions on Smart Business and Innovation, [S. l.], v. 1, n. 1, 2026. DOI: 10.4108/eetsbi.1.11543. Disponível em: https://publications.eai.eu/index.php/smartbusiness/article/view/11543. Acesso em: 9 mar. 2026.